Our business is acquiring land, obtaining planning consents and building the highest quality homes in places people aspire to live. This is supported by our expertise in land, design, construction and sales and marketing.

Our Vision is to lead the future of housebuilding by putting customers at the heart of everything we do.

Our Priorities

We will continually innovate and consistently apply best practice across our four priorities

CUSTOMER FIRST

• Building great homes and providing an outstanding customer experience
• Anticipating our customers’ evolving needs by continuously improving the homes and places we build

GREAT PLACES

• Building long-term relationships to secure good value land where people aspire to live
• Designing developments, which look great, are a pleasure to live on, and will enhance local communities for years to come

LEADING CONSTRUCTION

• Delivering the highest quality homes by focusing on excellence across all aspects of construction
• Embracing the best new methods of on and offsite construction to increase build efficiency

INVESTING IN OUR PEOPLE

• Attracting and retaining the best people by investing in their development and success
• Creating a great place to work, founded on an open and honest culture